Our strategy is to begin with select key schools that represent the strength of our sales teams relationships and the retailer’s consumer demands.
We are providing a unique, quality offering at an excellent price and will create a compelling marketing plan to assist in the sales and consumer education. This plan will include brand awareness, visibility and calls to action through engaging POS and end cap displays, robust web presence and social media efforts, game day/tailgating exposure, targeting sports and car enthusiast publications, and sport and campus trade show attendance.
We recognize the importance of a quality, well-priced product but truly understand relationships are key in the lines success. We are partnering with top tier manufacturing & veterans in the licensing industry with well-established and proven relationships.
Our sales team have had initial discussions with key retailers from Home Depot, Lowes, Pep Boys, Sears, Kmart as well as ecommerce buyers from Amazon, Walmart, Wayfair, and Fanatics.
As we continue to build out our Sales and Distribution channels we intend to add additional NCAA teams and supplementary innovative products to our licenses.